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AI ROI review workbook

Bring the costs, benefits and service results together to decide whether the next investment is justified.

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Use existing service and finance records where possible. Keep forecast and actual figures separate, and count each cost and benefit once.

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The project

Before and after

Financial benefit

Additional contribution = extra revenue − direct costs − lost contribution

Financial benefit = cash savings + additional contribution

Full project cost

Result

Next investment

Worked example · Invented for this guide

An ROI review after six live months

All figures and decisions are invented.

Period: setup plus six full live months

Financial benefit: £81,000 from nine extra reviews

Full cost: £96,000, including staff setup time

Net benefit: −£15,000

ROI: −15.6%, rounded

Latest month: £18,000 contribution less £6,000 running costs = £12,000

Payback: during month eight only if those monthly figures continue

Decision

Continue within the agreed budget and check demand and quality again.

Do not approve wider expansion from one strong month.

Next possible use

Progress reviews using the approved plans and existing client records.

Not yet built or sold. No future sales counted in this result.

Price the extra data work, testing and support before deciding.

Owner: service lead, with finance checking the figures

Next review: end of month seven

Change the plan if quality drops or the expected demand does not hold.