Stakeholder Pitch Builder
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Build an AI business case people can check
Bring the current cost of the work, the proposed change and the evidence for its value. The tool helps you explain the decision to the people who fund, deliver and use the work.
Start your answers ↓What it costs you today
Start with the cost of leaving things alone. People sit up when they see what the job costs today in hours, wages and tools. Talk about money coming in, money kept, and value made. Do not sell it as AI. Sell it as money spent on better software.
What the change costs
Be honest about what it took to build and test. Playing the cost down loses trust faster than a big number ever will. Put it all in. Time to build it, the tools, and everyone who helped test it.
What you get back
Use the numbers from your test, not a guess. Time saved. Fewer mistakes. More work out of the door. Those are the numbers that hold up when someone pushes back. If you ran the test planner, take the figures straight from it.
What you can now go and do
Most people forget this bit, and it is where the real money is. Savings are the floor, not the ceiling. What does the team do with the time you just handed back? If that time goes into work that brings money in, you are no longer talking about cutting costs. You are talking about growth.
One page, and getting ready for the room
If it does not fit on one page, it is not simple enough yet. The step by step working is the proof, so do not skip it to get to the big number faster. When somebody questions that number a week later, the working is what holds it up.
A worked example
Illustrative example, not a client result.
Imagine a reporting tool that could release two hours a week. Include its build, subscription and review costs. Explain what the team would do with those hours; a smaller workload does not reduce the wage bill by itself. Label any extra sales as a forecast until there is evidence.
What you leave with
You get a structured summary of the proposal and questions to prepare for the meeting. Check the assumptions with the people who own the work and the numbers before asking for a decision.
Complete the form to create a PDF of your answers. No email is required. Creating the PDF sends your answers to us and keeps a copy, as explained above.
What it costs you today
Start with the cost of leaving things alone. People sit up when they see what the job costs today in hours, wages and tools. Talk about money coming in, money kept, and value made. Do not sell it as AI. Sell it as money spent on better software.
Add up the whole team, not just one person.
Hourly rate times hours, including the cost of employing someone.
Wages plus the other costs. This is the number to beat.
Build an AI business case from your own numbers
Use this free pitch builder to describe the work today, the proposed change and the value it could create. It helps you put the case in words the people approving the investment can use.
Bring a measured starting point if you have one. Mark estimates clearly, include the costs of building and running the system, and keep the value of released time separate from cash savings. The tool helps you organise the case; the evidence still comes from your business.
Read the business case template and worked example